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ARIEL SAVES OUR STYLE!

 

 

 

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That you can wash all your clothes with Ariel washing powder is already a given, but I never related it to the perfect product to trust with my designer good and expensive fabrics. Ariel invited me to their “Ariel save our style” fashion-show in Mall of Emirates to basically convince me that they invented the perfect product to clean all your stains. Allll your stains??! Right, what about lipstick and foundation? With a playful concept Ariel shows us on the catwalk how to get rid of ALL YOUR STAINS, even those bloody foundation smudges! Combined with a fashion show previewing us 3 local designers, Ariel quite left an impression. This much that I actually wanted to buy the product to see if this whole magic show on the catwalk was based on reality! A few dirty stains later I washed my clothes with the magic capsules, and surprisingly the spell worked! Guess all of this is a bit more easy than cleaning clothes with a scruffy washing-board and green soap!

 

 

The ‘Save our Style’ fashion evening showcased three award-winning regional designers including Emirati designer and most recent winner of L’Officiel Arab Woman’s Best Fashion Designer and Most Stylish, Summayyah Al Suwaidi, of SEEN designer label; Zeena Zaki, renowned for the JULEA DOMANI fashion label, and winner of Dubai Fashion Week 2010’s Best Female Designer award and last but not least, famed KSA fashion sensation Rouba Dayani, whose Tribalesuqe label enjoys a cult following in the Kingdom.The event has also garnered support from the region’s biggest style creators and influencers such as TV presenter and fashion designer Heba Jamal, style authority Tala Samman, and acclaimed fashion designer, Aiisha Ramadan.

 

 

Below some of the fashion-show pics! X

 

 

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Me on the background closely inspecting the looks ;-)

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BAM! Could not really walk around that!

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